Feature Ideas

Add tiktok integration in your app - including advertising benchmarks for that channel, audit and best practices

Easy checking of everyday business metrics on mobile

Track online store conversion rate from Shopify in Business Report.

I would love to see a deeper integration with Google Analytics 4 (goals, conversions, bounce rate, etc.) This would help with making Lebesgue the go-to source for all business-related data and reporting. It would also allow Lebesgue to be more applicable to non-ecommerce businesses (ex. service industry).

Add Stripe payments and subscriptions

Each time I log into the Business Report, I have to update everything (time frame, comparison window, compare metrics, business overview) to suit my preferences. I'd love to have the option to save custom views in the Business Report and set a default view for each account. In the future, it would also be nice to set the default views for other account users as well, though that's definitely a lower priority for me.

to measure LTV and CPA of subscriptions

Add Attentive SMS + Email integration. Will be helpful to learn about SMS ROI.

These are two things we use daily that we would need to track.

Detailed analysis of customer lifetime value feature that shows LTV for different products, product variants or user types

For anyone not running on WooCommerce or Shopify, it would be useful to have an open API available to import order data from other eComm platforms as well

Based on your data, your competitors' data, and overall marketing trends, Lebesgue can suggest next steps you should be doing to maximize your ROAS - for example: improving add-to-cart rate, introducing new marketing content, or fixing conversions API issues. This learnings are based on over 2,000 different eCommerce businesses.

Break down customer lifetime value by a different country, state or city.

It would be great to be able to track customer journeys. Something like hydros & usermaven would add some great insight to marketers.

It would be nice to see google benchmark CPCs/ CTRs by looking at the different parts of google: -Brand Search -Non Brand Search -YouTube (retargeting / prospecting) -Perf Max / Shopping -Display (retargeting / prospecting)